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Built on Moonbeam. Rooted in the Amazon: Celebrating Earth Day with Carbify

Melissa Henderson, Global Marketing

Apr 22, 2025

6 min read

Now with CarbifyGo to page https://www.crypto-reporter.com/press-releases/moonbeam-network-integrates-rarible-protocol-hosts-cross-chain-nft-collection-from-carbify-to-help-save-the-rainforest-70768/, the message is clear—and easy to act on—one NFTree at a time.

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In the quest to make blockchain more relatable to our everyday needs, we find innovation, sustenance, and a profound mission to leave the world better than how we found it one NFTree at a time. With Moonbeam's cross-chain scalability, it’s now possible to plant a tree by minting an NFT, as well as reap the benefits of clean energy through buying CO2 tokens.

In the last two years, the Moonbeam Foundation has helped plant over 11,000 trees in the Amazon, which is equivalent to an 18-hole golf course or almost half the trees located in Central Park in New York City.

At a glance: With the help of Carbify, Moonbeam 's carbon offset efforts have led to the following impact:

  • Total Trees Planted: 11,589
  • CO₂ for Carbon Offset: 1,250,000 kg
  • Food Provided: 579,450 kg
  • Work Provided: 9.658 FTE
  • Area Reforested: 144,862.5 m²
  • Communities Impacted: 4.6356

With Carbify leading the way, their seamless data dashboard can track how many trees need to be planted to offset one’s personal carbon emissions. In addition, according to a 2024 study,Go to page https://www.e3s-conferences.org/articles/e3sconf/abs/2024/111/e3sconf_EmpoweringTomorrow2024_01017/e3sconf_EmpoweringTomorrow2024_01017.html?utm_source=chatgpt.com the use of blockchain technology is crucial for secure and transparent supply chain management. One of the key reasons Carbify is experiencing consistent growth is because of how they appeal not only to blockchains, but to international companies that need to show proof they are working on better ways to lower their carbon footprint.

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In honor of Earth Day, we're proud to support the team at Carbify—a project at the intersection of environmental impact and Web3 innovation. In addition to NFT minting, Carbify uses cutting-edge satellite technology to showcase real-time reforestation efforts in the Amazon.

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Moreover, sustainability has found a natural home on Moonbeam, as many crypto projects are driven by creating impactful on-chain transactions that directly empowering global communities. Moonbeam’s growing presence in Brazil runs deep and local communities are directly benefiting from the teams like Carbify who have a bold vision of future.

In this Q+A, the Carbify team shares their thoughts on sustainability in blockchain, what it's like building on Moonbeam, and their goal to planting 10 million trees.

MB: What advice do you have for other sustainability-focused builders creating solutions on Moonbeam?

Carbify: To every visionary building sustainable solutions on Moonbeam: don’t just build with blockchain build for impact. Moonbeam's multi-chain ecosystem gives you the flexibility to integrate with real-world assets like never before. At Carbify, we've embedded traceability, transparency, and real environmental value directly into the chain using Carbon Debots. Think beyond the hype. Build systems that regenerate the planet and foster long-term value, not just financial, but ecological.

MB: Can you explain how Carbify verifies each tree planted and ties that data to NFT metadata? What cool images have you seen so far?

Carbify: Every tree we plant in the Amazon gets verified by local workers who geo-tag the location, upload images, and log biometric data. This is synced directly into NFT metadata, transforming a simple token into a living data vault.

These NFTs are more than digital art. They represent jobs for locals, carbon capture in real-time, and biological diversity. The images? We've seen lush saplings bursting through the forest floor, surrounded by the hands that planted them, smiles from the people who are finally being paid to restore, not destroy.

MB: How does your real-time satellite tracking technology work, and why is that transparency important?

Carbify: We track forest growth using real-time satellite technology, combined with NDVI analysis to monitor vegetation health and detect illegal deforestation. This isn't just tech for tech’s sake, it's how we protect what we plant and provide radical transparency to everyone involved.

In Brazil’s vast and often unmonitored forest frontiers, this tech gives locals a shield and donors a window into what’s really happening. Because true climate action starts with proof.

MB: What do you think the Web3 space still gets wrong about environmental impact—and what are the biggest misconceptions?

Too often, the Web3 world throws money at offsetting, but forgets to ask: did it actually help? The Amazon doesn’t need more paper offsets. It needs verified regeneration, rooted in the ground and linked to communities.

The biggest misconception? That carbon credits alone are enough. At Carbify, we issue Carbon Debits. Measured only after carbon is truly absorbed. We tie every debit to GPS data, photographic proof, and growth metrics, then register it on-chain via a blockchain native registry.

MB: How are you blending gaming mechanics into climate action, and what’s next for Carbify’s gamified features?

Carbify: Carbify is fusing climate action with gaming, but with a twist. We don’t build fantasy worlds. We gamify reality. Users gain points by caring for real trees in the Amazon, tracking their progress, and completing eco-quests that translate into real-world benefits.

A full gamified experience where your NFT evolves based on how much seeds you've helped grow, and how many lives you’ve touched. Social impact will be front and center.

MB: What do you see as the future of carbon offsetting on-chain?

Carbify: The future of on-chain offsetting is community-powered, real-world grounded, and digitally accountable. In the Amazon, we’re bringing together smart contracts and satellite data to validate impact, not guess it.

Carbon offsets aren’t a finish line, they’re a bridge. And when paired with blockchain, they can become transparent, immutable, and globally trusted.

MB: How can the Moonbeam community get more involved in your mission? And what are your goals?

To the Moonbeam community: we need your ideas, your heart. Whether you’re a dev, a DAO, or a degen with a conscience, we invite you to be part of something bigger. Help us reach our goals

We’re scaling operations in Brazil, building out our real-time tracking, and launching new game mechanics that reward users for planting and protecting.

Our mission?

  • Plant 10 million+ trees by 2026
  • Create thousands of jobs for Amazonian families
  • Become the world’s most transparent carbon offsetter on-chain

Get involved and start minting your NFTrees at carbify.io.Go to page https://carbify.io/